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Roni Talic



Being the Co-owner and CEO of Nefromed Ltd in Romania after wide experience as Pharm Center Chain and Co-Op’s pharm CEO and Talic Pharm owner – Roni Talic holds a comprehensive perspective of medical and pharmaceutical commercial industry alongside track record in establishing, managing and growing businesses locally and internationally.  Roni holds a BSc. In Pharmacy and a Certificate in General Management Studies.

Erez Zelnik



After a 28 years career in the IAF as a combat pilot (Col. Rank) including 5 years in the IAF Headquarters, Erez brings his managerial experience of people, budget and operation. Over a year as a general manager in Herzeliya Medical Center exposed Erez to the commercial-operational world of medical devices and medicine such as business and infrastructures development.  Erez holds a bachelor degree in Psychology and communications studies.


Yariv Bar-On

CEO and Founder


Yariv Bar-On is a senior optometrist and an entrepreneur, founder of the EBK procedure. Before establishing Orca Sugrical, he was the head optometrist of Assuta Optics and Head Optometrist & Laser technician in American Laser (Israel). He holds an I.R.S.O.O degree in Optometry from Istituto di Ricerca e di Studi in Ottica e Optometria (Vinci, Italy).


Zvi Shalvi

Sales Manager


Zvi is an electrical engineer, holding a rich records of sales and project management positions, focused on Medical Devices such as in Elscint, Marconi Medical Systems, Phillips Healthcare and RTG Group. In addition to Electrical Engineering, he has a business administration  degree of the Technion (Haifa, Israel). Zvi brings to Orca Surgical added values of how to make a lead an actual sale.


Oded Isvoranu

Chief Financial Officer


Certified Public Accountant, University of Haifa and MBA from Derby University. Over 20 years of vast experience in finance and as CFO of medical companies- Herald Oncology Center SRL., Amethyst Radiology Therapeutic Center SRL., and Transmedic, as well as real estate and electrochemical companies.


Iris Hillel

General USA Manager


Iris Specializes in identifying, structuring and leading global innovative healthcare solutions along with commercial partnerships. During her time with Quintiles HQ in Raleigh, NC, Iris served as Global Vice President of Strategic Demand, providing service partnerships with a wide spectrum of pharmaceutical and biotech companies, facilitating placement of >$115 million of annual sales.

Iris began her career within the healthcare industry at the Weizmann Institute of Science in Israel, Focusing on Multi Drug Resistance Proteins research that contributed to the work of Professor Ada Yonath, a recent Nobel Prize winner for her investigation of ribosomal structure.


Vered Alon

QA Manager


Vered holds a B.Sc. Degree in Biotechnology Engineering from Ben-Gurion university in Israel, followed by over 7 years of experience in pharmaceutical and medical devices industries

Edith Schlanger

 Marcom Manager


Edith brings to Orca Surgical of her military diplomatic experience of over 6 years – focusing on European and NATO  relations in addition to policy analysis tasks in the IDF spokesperson. Her civilian career started by market research positions for Tel Aviv University’s entrepreneurship center (StarTau), Zoom-In research, advertising agencies and consulting companies. She holds a bachelor degree (B.A) in International Affairs from the Hebrew University of Jerusalem and M.B.A in business administration from Bar-Ilan University.


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